KIND Healthy Snacks

I interned at the KIND Healthy Snacks headquarters in New York city for 6 months, from July 2014 to December 2014. While working at KIND, I was one of two Graphic Designers responsible for creating various branded collateral for the fast-growing health brand. I supported in the designing of marketing requests such as ads, sell sheets, retail signage, in-store displays, e-blasts, social media posts and other miscellaneous collateral using Adobe Illustrator, Photoshop, and inDesign.

During my time at KIND I co-designed the CEO Daniel Lubetzkys' novel "Do the KIND Thing" which is now a New York Times bestseller. Other notable projects I worked on include contributing to the design for the logos and packaging for KIND Popped and Breakfast bars and co-designing the logo for KIND Causes.

I also created several iterations of various one page and half page ads for all of KIND's bar and granola lines, including STRONG & KIND. These ad's were used to create a database of ad options for KIND's new Print-on-Demand service where Brand rep's and Regional Marketing employees can send immediate print requests without filling out a design form. I also created the info-graphic used on the home page of the Print-on-Demand service.